Personally, and for me, the most anticipated show of Milan fashion week got to be Prada. I mean, hoards of media, fashion and entertainment people patiently await the arrival of the new collection. They desperately try to acquire the latest pieces that Miuccia showcases every season on anorexic mannequins catwalking in the fashion capital of Italy. The Prada empire that became the Emperor itself hasn’t attained this overly-wide position in the fashion industry because of endorsements, nor trends. Miuccia Prada, the pioneer, transformed her inherited brand into an inaccessible luxury, far far away from democratized fashion goods. But the difference between Prada and another high-luxury brand is that the former focused on a pretty simple motto: ‘It’s Prada, it’s beautiful, and you can’t have it’. I believe that this theory is applicable on two facets, first one is that Prada is $$$, so only 3% of the masses can afford to keep it in their closets. And the other reason is that the styling they adopt in their campaigns or on the runways create the demand that -greedy- humans have into a need, a physiological one. Anywho, I’m not gonna blabber more about the elitism of Prada, but I wanted to comment on the new Fall 2013 collection we witnessed few days ago in Milano, Italia. A collection that was somehow different from everything we were used to seeing on the runway for the past few years.
Miuccia Prada’s biggest influences for this collection were actually her previous ones. If you could focus closely on the garments and silhouettes of this Fall 2013 collection, you could identify some elements that were déjà reflected, or should I say… Elements that somehow existed in a before Prada show. But the thing is that this collection was all about Miuccia getting personal with her design abilities, showing off her obsessions, her fantasies, her like’s and mainly her emotions. I mean, sure it is fashion week but it was more about the whole ambience of the show, the small creatures (such as birds and cats) that were moving in the background, the silhouettes and the mystery of being in a movie, a vintage one.
We saw oversized coats, waisted belts and sculpted bag that came in different material like animal skin. Some suits also infiltrated the collection, very preppy ones, a little big of course, but the belts were almost forever present on each model to sculpt her waist. Belts that varied between hard-metal and wide leather belts, glassés for sure. Onto another level (literally), the camouflage Miuccia exercised around the skirts hemlines was pretty noticeable.
A personal favorite detail I noticed on the catwalk was the excessiveness of the wrist-sleeve volume. Either it was the fur enrobing the wrists or just the coats’ sleeves that were sown to give this volume for the area, it is pretty major!
However, I’ll leave the combination of dresses and casual wear mixed together for you to judge guys!
So, on a scale from 1 to 10, rate Miuccia and her latest womenswear collection.